JIM DEEKEN

A new line of travel games called You Can't Beat Me! was being developed when their parent company approached my firm to design the packaging. It needed to be compact, eye catching, scalable for new games and cost effective.

​

5 games started the line with Chess, Cribbage, Pentomino, Checkers and Calypso leading the way. The line quickly found itself on the shelves of major toy retailers as well as smaller boutique shops.